{"id":1036,"date":"2025-10-01T14:15:35","date_gmt":"2025-10-01T14:15:35","guid":{"rendered":"https:\/\/datadecoded.com\/mcr\/?post_type=speaker&#038;p=1036"},"modified":"2025-10-13T04:53:32","modified_gmt":"2025-10-13T04:53:32","slug":"hazel-finlayson","status":"publish","type":"speaker","link":"https:\/\/datadecoded.com\/mcr\/speakers\/hazel-finlayson\/","title":{"rendered":"Hazel Finlayson"},"content":{"rendered":"<p>Hazel Finlayson is a strategic and impact-driven data leader with over 15 years\u2019 experience transforming data into business value across government, energy, and consumer brands. As Head of Data Insights at Bella + Duke, she was appointed the company\u2019s first data leader and built its data function from the ground up &#8211; developing strategy, scaling cloud-native platforms, and delivering advanced analytics that drive growth. A recognised advocate for data literacy and culture, Hazel also taught with the Data Literacy Academy, helping professionals confidently interpret and communicate insights. She is known for bridging the gap between technical detail and commercial impact, inspiring senior stakeholders and teams alike, and leading award-nominated data functions celebrated as one of the UK\u2019s Best Places to Work in Data. <b>\u00a0<\/b><\/p>\n","protected":false},"featured_media":1065,"template":"","speaker-category":[9,10],"class_list":["post-1036","speaker","type-speaker","status-publish","has-post-thumbnail","hentry","speaker-category-featured-speaker","speaker-category-speaker"],"acf":{"position":"Head of Data Insights","business":1037,"email":"","phone":"","website":"","address":"","linkedin":"https:\/\/www.linkedin.com\/in\/hazel-finlayson","facebook":"","instagram":"","youtube":"","x":"","bluesky":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v26.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hazel Finlayson - Data Decoded MCR<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/datadecoded.com\/mcr\/speakers\/hazel-finlayson\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hazel Finlayson\" \/>\n<meta property=\"og:description\" content=\"Hazel Finlayson is a strategic and impact-driven data leader with over 15 years\u2019 experience transforming data...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/datadecoded.com\/mcr\/speakers\/hazel-finlayson\/\" \/>\n<meta property=\"og:site_name\" content=\"Data Decoded MCR\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DataDecoded\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-13T04:53:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2025\/09\/Hazel-Finlayson-BW.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1691\" \/>\n\t<meta property=\"og:image:height\" content=\"2054\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@DataDecoded_HQ\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/datadecoded.com\/mcr\/speakers\/hazel-finlayson\/\",\"url\":\"https:\/\/datadecoded.com\/mcr\/speakers\/hazel-finlayson\/\",\"name\":\"Hazel Finlayson - 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