{"id":1424,"date":"2026-05-15T17:32:54","date_gmt":"2026-05-15T17:32:54","guid":{"rendered":"https:\/\/datadecoded.com\/mcr\/?post_type=speaker&#038;p=1424"},"modified":"2026-05-15T17:32:54","modified_gmt":"2026-05-15T17:32:54","slug":"darren-wood","status":"publish","type":"speaker","link":"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/","title":{"rendered":"Darren Wood"},"content":{"rendered":"<p>A commercially focused Senior Leader, Non Executive Director and Board Member with expertise in Product, Data, Business, Marketing and Business Development, both Nationally and Internationally. With experience in Television, Streaming, Automotive, Online Education, Medical Legal, Legal, 5-16 Education, Higher Education, Digital Fitness, Leisure and International experience in Australia, Malaysia, South Africa, USA, India and continental europe.<\/p>\n<p>I graduated with a Masters in Business Enterprise from the University of Manchester and have completed several professional qualifications. Currently working at the BBC. I previously worked for ITV and Auto Trader both FTSE 100 companies.<\/p>\n<p>Specialities Include: Data Mesh, Data Products, Product Management, Agile Marketing, International Marketing, market research on foreign markets, developing new products from market research to design and implementation, copy writing, researching key contacts and securing high level meetings, producing integrated marketing plans, psychology of sales, SEO, PPC, Re-Marketing, All Social Media, contract negotiation and managing teams. Travelling Internationally with expert knowledge of Australia, Malaysia, South Africa and India.<\/p>\n<p>Head of Product | Data Mesh | Data Products | Senior Product Lead | | Lean UX | Agile Product Lead | AutoTrader | ITV | Non Executive Director | NED | AI | ML Models | LLM | Generative AI<\/p>\n","protected":false},"featured_media":1425,"template":"","speaker-category":[10],"class_list":["post-1424","speaker","type-speaker","status-publish","has-post-thumbnail","hentry","speaker-category-speaker"],"acf":{"position":"Data Product Leader","business":1422,"email":"","phone":"","website":"","address":"","linkedin":"https:\/\/www.linkedin.com\/in\/darrenjwoodagileheadofproduct\/","facebook":"","instagram":"","youtube":"","x":"","bluesky":"","whatsapp":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v26.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Darren Wood - Data Decoded MCR<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Darren Wood\" \/>\n<meta property=\"og:description\" content=\"A commercially focused Senior Leader, Non Executive Director and Board Member with expertise in Product, Data,...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/\" \/>\n<meta property=\"og:site_name\" content=\"Data Decoded MCR\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DataDecoded\" \/>\n<meta property=\"og:image\" content=\"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2026\/05\/darren-wood.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"513\" \/>\n\t<meta property=\"og:image:height\" content=\"513\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@DataDecoded_HQ\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/\",\"url\":\"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/\",\"name\":\"Darren Wood - Data Decoded MCR\",\"isPartOf\":{\"@id\":\"https:\/\/datadecoded.com\/mcr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2026\/05\/darren-wood.jpg\",\"datePublished\":\"2026-05-15T17:32:54+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/#primaryimage\",\"url\":\"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2026\/05\/darren-wood.jpg\",\"contentUrl\":\"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2026\/05\/darren-wood.jpg\",\"width\":513,\"height\":513},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/datadecoded.com\/mcr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Darren Wood\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/datadecoded.com\/mcr\/#website\",\"url\":\"https:\/\/datadecoded.com\/mcr\/\",\"name\":\"Data Decoded MCR\",\"description\":\"13-14 Oct 2026, Manchester Central\",\"publisher\":{\"@id\":\"https:\/\/datadecoded.com\/mcr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/datadecoded.com\/mcr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/datadecoded.com\/mcr\/#organization\",\"name\":\"Data Decoded MCR\",\"url\":\"https:\/\/datadecoded.com\/mcr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/datadecoded.com\/mcr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2025\/11\/SS005576-DATA-DECODED-MCR-2026-WEBSITE-UPDATE-1-scaled.webp\",\"contentUrl\":\"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2025\/11\/SS005576-DATA-DECODED-MCR-2026-WEBSITE-UPDATE-1-scaled.webp\",\"width\":2560,\"height\":1280,\"caption\":\"Data Decoded MCR\"},\"image\":{\"@id\":\"https:\/\/datadecoded.com\/mcr\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/DataDecoded\",\"https:\/\/x.com\/DataDecoded_HQ\",\"https:\/\/www.linkedin.com\/company\/105812864\/\",\"https:\/\/www.youtube.com\/@DataDecodedHQ\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Darren Wood - Data Decoded MCR","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/","og_locale":"en_US","og_type":"article","og_title":"Darren Wood","og_description":"A commercially focused Senior Leader, Non Executive Director and Board Member with expertise in Product, Data,...","og_url":"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/","og_site_name":"Data Decoded MCR","article_publisher":"https:\/\/www.facebook.com\/DataDecoded","og_image":[{"width":513,"height":513,"url":"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2026\/05\/darren-wood.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@DataDecoded_HQ","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/","url":"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/","name":"Darren Wood - Data Decoded MCR","isPartOf":{"@id":"https:\/\/datadecoded.com\/mcr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/#primaryimage"},"image":{"@id":"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/#primaryimage"},"thumbnailUrl":"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2026\/05\/darren-wood.jpg","datePublished":"2026-05-15T17:32:54+00:00","breadcrumb":{"@id":"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/#primaryimage","url":"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2026\/05\/darren-wood.jpg","contentUrl":"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2026\/05\/darren-wood.jpg","width":513,"height":513},{"@type":"BreadcrumbList","@id":"https:\/\/datadecoded.com\/mcr\/speakers\/darren-wood\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/datadecoded.com\/mcr\/"},{"@type":"ListItem","position":2,"name":"Darren Wood"}]},{"@type":"WebSite","@id":"https:\/\/datadecoded.com\/mcr\/#website","url":"https:\/\/datadecoded.com\/mcr\/","name":"Data Decoded MCR","description":"13-14 Oct 2026, Manchester Central","publisher":{"@id":"https:\/\/datadecoded.com\/mcr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/datadecoded.com\/mcr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/datadecoded.com\/mcr\/#organization","name":"Data Decoded MCR","url":"https:\/\/datadecoded.com\/mcr\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/datadecoded.com\/mcr\/#\/schema\/logo\/image\/","url":"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2025\/11\/SS005576-DATA-DECODED-MCR-2026-WEBSITE-UPDATE-1-scaled.webp","contentUrl":"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2025\/11\/SS005576-DATA-DECODED-MCR-2026-WEBSITE-UPDATE-1-scaled.webp","width":2560,"height":1280,"caption":"Data Decoded MCR"},"image":{"@id":"https:\/\/datadecoded.com\/mcr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/DataDecoded","https:\/\/x.com\/DataDecoded_HQ","https:\/\/www.linkedin.com\/company\/105812864\/","https:\/\/www.youtube.com\/@DataDecodedHQ"]}]}},"_links":{"self":[{"href":"https:\/\/datadecoded.com\/mcr\/wp-json\/wp\/v2\/speaker\/1424","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/datadecoded.com\/mcr\/wp-json\/wp\/v2\/speaker"}],"about":[{"href":"https:\/\/datadecoded.com\/mcr\/wp-json\/wp\/v2\/types\/speaker"}],"acf:post":[{"embeddable":true,"href":"https:\/\/datadecoded.com\/mcr\/wp-json\/wp\/v2\/business\/1422"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/datadecoded.com\/mcr\/wp-json\/wp\/v2\/media\/1425"}],"wp:attachment":[{"href":"https:\/\/datadecoded.com\/mcr\/wp-json\/wp\/v2\/media?parent=1424"}],"wp:term":[{"taxonomy":"speaker-category","embeddable":true,"href":"https:\/\/datadecoded.com\/mcr\/wp-json\/wp\/v2\/speaker-category?post=1424"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}