{"id":820,"date":"2025-09-10T20:39:25","date_gmt":"2025-09-10T20:39:25","guid":{"rendered":"https:\/\/datadecoded.com\/mcr\/?post_type=speaker&#038;p=820"},"modified":"2025-09-10T20:40:54","modified_gmt":"2025-09-10T20:40:54","slug":"simon-devine","status":"publish","type":"speaker","link":"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/","title":{"rendered":"Simon Devine"},"content":{"rendered":"<p>Simon Devine is the Managing Director of Hopton Analytics \u2013 a UK-based consultancy helping organisations worldwide turn data and AI into decisions that actually get made.<\/p>\n<p>With a background in business systems, operations, and enterprise reporting, Simon\u2019s focus is on the real-world challenges of making data work across teams \u2013 and making sure what gets built actually gets used.<\/p>\n<p>Under his leadership, Hopton has delivered decision intelligence platforms for clients including law firms, NHS trusts, manufacturers, and housing providers. The team was named Pyramid Analytics\u2019 2024 Partner of the Year for their innovative work with GenBI and explainable AI.<\/p>\n<p>Simon\u2019s known for his honest, people-first approach. He takes the complexity out of AI and BI adoption \u2013 focusing on clarity, practical design, and strong planning. Whether it\u2019s governance, tooling, or cultural adoption, his sessions shine a light on what success really looks like.<\/p>\n<p>If you\u2019re wrestling with how to embed GenAI in a responsible, valuable way \u2013 Simon brings lived experience, sharp insight, and a clear message: it can be done. But only if it\u2019s done right.<\/p>\n","protected":false},"featured_media":819,"template":"","speaker-category":[10],"class_list":["post-820","speaker","type-speaker","status-publish","has-post-thumbnail","hentry","speaker-category-speaker"],"acf":{"position":"Managing Director","business":821,"email":"","phone":"","website":"","address":"","linkedin":"https:\/\/www.linkedin.com\/in\/simondevine\/","facebook":"","instagram":"","youtube":"","x":"","bluesky":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v26.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Simon Devine - Data Decoded MCR<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Simon Devine\" \/>\n<meta property=\"og:description\" content=\"Simon Devine is the Managing Director of Hopton Analytics \u2013 a UK-based consultancy helping organisations worldwide...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/\" \/>\n<meta property=\"og:site_name\" content=\"Data Decoded MCR\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DataDecoded\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-10T20:40:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2025\/09\/Simon-Devine-BW.png\" \/>\n\t<meta property=\"og:image:width\" content=\"414\" \/>\n\t<meta property=\"og:image:height\" content=\"414\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@DataDecoded_HQ\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/\",\"url\":\"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/\",\"name\":\"Simon Devine - Data Decoded MCR\",\"isPartOf\":{\"@id\":\"https:\/\/datadecoded.com\/mcr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2025\/09\/Simon-Devine-BW.png\",\"datePublished\":\"2025-09-10T20:39:25+00:00\",\"dateModified\":\"2025-09-10T20:40:54+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/#primaryimage\",\"url\":\"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2025\/09\/Simon-Devine-BW.png\",\"contentUrl\":\"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2025\/09\/Simon-Devine-BW.png\",\"width\":414,\"height\":414},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/datadecoded.com\/mcr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Simon Devine\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/datadecoded.com\/mcr\/#website\",\"url\":\"https:\/\/datadecoded.com\/mcr\/\",\"name\":\"Data Decoded MCR\",\"description\":\"13-14 Oct 2026, Manchester Central\",\"publisher\":{\"@id\":\"https:\/\/datadecoded.com\/mcr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/datadecoded.com\/mcr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/datadecoded.com\/mcr\/#organization\",\"name\":\"Data Decoded MCR\",\"url\":\"https:\/\/datadecoded.com\/mcr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/datadecoded.com\/mcr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2025\/11\/SS005576-DATA-DECODED-MCR-2026-WEBSITE-UPDATE-1-scaled.webp\",\"contentUrl\":\"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2025\/11\/SS005576-DATA-DECODED-MCR-2026-WEBSITE-UPDATE-1-scaled.webp\",\"width\":2560,\"height\":1280,\"caption\":\"Data Decoded MCR\"},\"image\":{\"@id\":\"https:\/\/datadecoded.com\/mcr\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/DataDecoded\",\"https:\/\/x.com\/DataDecoded_HQ\",\"https:\/\/www.linkedin.com\/company\/105812864\/\",\"https:\/\/www.youtube.com\/@DataDecodedHQ\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Simon Devine - Data Decoded MCR","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/","og_locale":"en_US","og_type":"article","og_title":"Simon Devine","og_description":"Simon Devine is the Managing Director of Hopton Analytics \u2013 a UK-based consultancy helping organisations worldwide...","og_url":"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/","og_site_name":"Data Decoded MCR","article_publisher":"https:\/\/www.facebook.com\/DataDecoded","article_modified_time":"2025-09-10T20:40:54+00:00","og_image":[{"width":414,"height":414,"url":"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2025\/09\/Simon-Devine-BW.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@DataDecoded_HQ","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/","url":"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/","name":"Simon Devine - Data Decoded MCR","isPartOf":{"@id":"https:\/\/datadecoded.com\/mcr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/#primaryimage"},"image":{"@id":"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/#primaryimage"},"thumbnailUrl":"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2025\/09\/Simon-Devine-BW.png","datePublished":"2025-09-10T20:39:25+00:00","dateModified":"2025-09-10T20:40:54+00:00","breadcrumb":{"@id":"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/#primaryimage","url":"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2025\/09\/Simon-Devine-BW.png","contentUrl":"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2025\/09\/Simon-Devine-BW.png","width":414,"height":414},{"@type":"BreadcrumbList","@id":"https:\/\/datadecoded.com\/mcr\/speakers\/simon-devine\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/datadecoded.com\/mcr\/"},{"@type":"ListItem","position":2,"name":"Simon Devine"}]},{"@type":"WebSite","@id":"https:\/\/datadecoded.com\/mcr\/#website","url":"https:\/\/datadecoded.com\/mcr\/","name":"Data Decoded MCR","description":"13-14 Oct 2026, Manchester Central","publisher":{"@id":"https:\/\/datadecoded.com\/mcr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/datadecoded.com\/mcr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/datadecoded.com\/mcr\/#organization","name":"Data Decoded MCR","url":"https:\/\/datadecoded.com\/mcr\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/datadecoded.com\/mcr\/#\/schema\/logo\/image\/","url":"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2025\/11\/SS005576-DATA-DECODED-MCR-2026-WEBSITE-UPDATE-1-scaled.webp","contentUrl":"https:\/\/datadecoded.com\/mcr\/wp-content\/uploads\/sites\/5\/2025\/11\/SS005576-DATA-DECODED-MCR-2026-WEBSITE-UPDATE-1-scaled.webp","width":2560,"height":1280,"caption":"Data Decoded MCR"},"image":{"@id":"https:\/\/datadecoded.com\/mcr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/DataDecoded","https:\/\/x.com\/DataDecoded_HQ","https:\/\/www.linkedin.com\/company\/105812864\/","https:\/\/www.youtube.com\/@DataDecodedHQ"]}]}},"_links":{"self":[{"href":"https:\/\/datadecoded.com\/mcr\/wp-json\/wp\/v2\/speaker\/820","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/datadecoded.com\/mcr\/wp-json\/wp\/v2\/speaker"}],"about":[{"href":"https:\/\/datadecoded.com\/mcr\/wp-json\/wp\/v2\/types\/speaker"}],"acf:post":[{"embeddable":true,"href":"https:\/\/datadecoded.com\/mcr\/wp-json\/wp\/v2\/business\/821"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/datadecoded.com\/mcr\/wp-json\/wp\/v2\/media\/819"}],"wp:attachment":[{"href":"https:\/\/datadecoded.com\/mcr\/wp-json\/wp\/v2\/media?parent=820"}],"wp:term":[{"taxonomy":"speaker-category","embeddable":true,"href":"https:\/\/datadecoded.com\/mcr\/wp-json\/wp\/v2\/speaker-category?post=820"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}