Speaker profile

Hazel Finlayson is a strategic and impact-driven data leader with over 15 years’ experience transforming data into business value across government, energy, and consumer brands. As Head of Data Insights at Bella + Duke, she was appointed the company’s first data leader and built its data function from the ground up – developing strategy, scaling cloud-native platforms, and delivering advanced analytics that drive growth. A recognised advocate for data literacy and culture, Hazel also taught with the Data Literacy Academy, helping professionals confidently interpret and communicate insights. She is known for bridging the gap between technical detail and commercial impact, inspiring senior stakeholders and teams alike, and leading award-nominated data functions celebrated as one of the UK’s Best Places to Work in Data.