Speaker profile

James von der Fecht is a Product Director, driving the introduction of innovative products and services that create seamless, end-to-end journeys for customers across the aviation sector. With a strong emphasis on data-led transformation, James leads the integration of analytics, scalable platforms, and customer-centric design to optimise commercial performance and operational efficiency. His work bridges technology and strategy, ensuring that every touchpoint in the customer experience is connected, intuitive, and value-driven.