Speaker profile

Anna Ovchynnikova is Head of Product at Accton, where she leads the design of products that make analytics more structured, reliable, and discoverable. She works with organisations that struggle with report sprawl, unclear ownership, and low adoption, helping them create systems that turn reports into decision support rather than unused assets.

With over a decade of experience across telecom, retail, pharmaceuticals, and government, Anna has managed large-scale analytics initiatives, from cataloguing thousands of reports to designing governance workflows that cut support times in half. Her career has consistently focused on the intersection of analytics and business performance, ensuring that BI environments serve people — not the other way around.

At Accton, Anna leads the development of Insight Hub — the tool that reduces BI chaos and makes analytics clear, reliable, and ready for everyday business use.